Generative Engine Optimization that gets you cited by AI
Buyers ask ChatGPT before they ask Google. Our generative engine optimization services make your brand one of the sources those systems retrieve, name and link – by fixing the facts about you across the web, then structuring your pages so a machine can lift them without losing the meaning.
The impact we deliver
AI answers now sit above the links
Ahref measured 300,000 desktop keywords in February 2026 and found that when AI Overview appears, click-through for the position-one page is 58% lower. Pew Research’s browser-panel study is the conservative version: 8% of searches with an AI summary produced a click, against 15% without, across 68,879 searches by 900 US adults. Google disputes both and has published no data of its own. Both describe the same shift anyway – the answer is assembled above the links, and the sources it names are the brands that get considered.
Being mentioned inside an answer and being cited with a link are different outcomes; both are tracked, and only one sends traffic.
Models build a picture of your brand from every source that describe it, so inconsistent founding dates, addresses and product facts get corrected first.
One good answer proves nothing; the same prompts are re-run on a schedule so the number means something.
What is Generative Engine Optimization?
Generative Engine Optimization is the practice of shaping content and brand signals so generative engine – ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude – retrieve, trust, cite and recommend your brand inside the answers they generate. It is how a brand stays visible as search shifts from a list of links to a single synthesized response. Generative engines do not return ten blue links. They assemble one answer and name a handful of sources. GEO makes your brand one of those sources through entity clarity, factual consistency, third-party corroboration, and self-contained content a retrieval system can quote without context. The mechanism is indirect and probabilistic -nobody edits the model – which is exactly why the work is measured across repeated runs, not one lucky answer.
Generative engines don’t return a list of links — they synthesize one answer and cite a handful of sources. GEO makes your brand one of those sources by strengthening authority, entity clarity, factual consistency and quotable, self-contained content that models can confidently attribute. It’s the next layer beyond SEO and AEO — and it’s where search is heading fastest.
Our Generative Engine Optimization services
Everything required to make your brand the source AI engines cite and recommend.
AI Citation Building
We structure facts, stats and statements so LLMs quote your brand as a source in their answers across ChatGPT, Perplexity and AI Overviews.
Get started →Entity & Authority Signals
We strengthen how AI models understand your brand as an entity — consistent facts, author credentials and E-E-A-T signals models trust.
Get started →Content for LLM Retrieval
We write self-contained, quotable, fact-dense content engineered for how AI systems retrieve and synthesize sources.
Get started →AI Overviews Optimization
We optimize for Google’s AI Overviews (SGE) so your brand appears in the generative summaries above traditional results.
Get started →Perplexity & ChatGPT Visibility
We build the source signals and structured content these tools favor when selecting and citing references.
Get started →Structured Data & Schema
We implement rich schema so machines can parse, trust and attribute your content correctly.
Get started →Digital PR & Mentions
We earn authoritative mentions and consistent brand facts across the web that LLMs ingest during training and retrieval.
Get started →GEO Monitoring & Reporting
We track your share of AI answers and citations over time so you can see visibility grow prompt by prompt.
Get started →See how AI describes your brand today
Get a free GEO audit — we’ll show where you’re cited, ignored, or beaten.
The 6 signals that earn AI citations
We engineer every one of these into your brand’s footprint.
Clear statements that make sense out of context — the kind LLMs lift and attribute.
Named authors, credentials, experience and trust signals models weight heavily.
The same brand facts everywhere online, so models build a confident picture of who you are.
Schema that lets machines parse and correctly attribute your content.
Authoritative mentions and citations across the web that models ingest and trust.
Current, accurate, well-sourced information models prefer to cite.
SEO vs. AEO vs. GEO
Three layers of modern search visibility — you need all three, and we do all three.
Ready to be the brand AI recommends?
Let’s make your brand the source ChatGPT, Perplexity and AI Overviews cite.