5×
Revenue growth
Beach business boom
An SEO + paid campaign that quintupled revenue in six months.
Read case study →★★★★★ 4.9/5Certified Google Partner15+ years
Facebook & Instagram ads that grow faster
Precision targeting, scroll-stopping creative and relentless testing across Meta’s platforms — engineered to lower cost per lead and scale return on ad spend.
3.8×Avg. return on ad spend
98%Client retention
$300M+Revenue driven
↑
-37%
Cost per lead
★
3.8×
Return on ad spend
Ad spend
$16,200
this month
Revenue
$61,560
▲ 34%
ROAS
3.8×
▲ 0.7
CPL
$12
▼ 37%
RevenueSpend
Top itemMetricResultΔ
LookalikeROAS5.2×▲
RetargetingCPL$6▼
Instagram ReelsRevenue$22.4k▲41%
By the numbers
The impact we deliver
$300M+
Revenue driven for clients
2.5M+
Leads generated
500+
Brands scaled
15+ yrs
Of expertise
How we add value
The platform is powerful — the execution is everything
Meta’s targeting is unmatched, but results live and die on creative and testing. We obsess over both.
1
Reach the exact right audienceLayered interest, behaviour, lookalike and custom audiences put you in front of buyers.
2
Creative that stops the scrollNative, test-driven creative for Feed, Stories and Reels.
3
Optimise relentlesslyContinuous A/B testing on audiences, creative and offers compounds ROAS.
Why Meta ads underperform
Great targeting can’t save weak creative
Most underperforming Meta accounts share the same problems: tired creative, broad untested audiences, and no real conversion tracking. We fix all three — building a testing system that finds winners and scales them profitably.
Get started ↗Why Website Pandas
Scroll-stopping creative and relentless testing — engineered to come back as revenue.
15+
Years in business
500+
Brands scaled
98%
Client retention
What we do
Our Facebook Ad Services—What’s in Store for Your Business?
Get Everything You Need To Succeed Online
1
Custom Strategy for Maximum Impact
A strong brand identity can be your biggest asset, and your ad strategy must reflect that. We craft a tailored approach based on your specific goals, audience, and budget. By understanding your unique needs, we ensure every campaign is optimized for the highest returns, helping you get the most out of your ad spend.
Get started →2
Precision Audience Targeting
Why waste money on people who won’t convert? Our advanced targeting strategies focus on reaching the right audience, analyzing demographics, behaviors, interests, and past interactions. We also retarget customers who have expressed interest in your products but still need a nudge to convert.
Get started →3
Eye-Catching Ad Creatives
If your ads are boring, viewers won’t spare a glance, but that never happens with our ads. Our team designs visually stunning, wow-inducing creatives that stop viewers in their tracks. Be it images, carousels, or videos, your ads will look amazing and effectively convey your message, bringing better conversions.
Get started →4
A/B Testing for Continuous Improvement
There’s no space for guesswork in Facebook advertising, so every tweak is backed by rigorous tests. To identify what resonates with your audience, we run multiple versions of ads with different elements. We refine headlines, CTAs, and creatives to scale the best-performing ads and get maximum ROI.
Get started →5
Landing Pages that Convert
Once the ad part is done, we turn our focus to your landing pages, which determine the true success of your ads. You can count on us to create landing pages guaranteed to convert. Whether it’s a purchase, sign-up, or demo request, our optimized pages ensure minimal friction and maximum conversions.
Get started →6
Data-Driven Optimization & Reporting
Are you done with launching ads and hoping for the best? We track, analyze, and improve using real-time analytics, monitoring key indicators such as click-through rates, conversions, and customer engagement. Our detailed reports provide transparency, so you always know what’s working.
Get started →See what your Meta ads could earn
Get a free audit with a clear plan to lower cost per lead and scale ROAS.
The fundamentals
What Types of Facebook Ads Do We Offer?
Find the Right Ad Format to Elevate Your Brand
Image Ads
Want to keep it simple yet convey a powerful message? With eye-catching visuals and a clear message, this format is ideal for quick brand recognition and product promotion.
Video Ads
Ever noticed how videos are more engaging than boring text ads? Be it a short clip lasting seconds or a longer narrative, users tend to relate well to video ads.
Collection Ads
Give users a seamless shopping experience. With one tap, they enter a full-screen browsing experience featuring your products in a visually appealing layout.
Slideshow Ads
Videos capture attention, but the cost can be a deterrent. Slideshow ads animate your images smoothly, making your content dynamic while using minimal data, so you get video-like engagement without the high costs.
Boosted Posts
Have a high-performing organic post? Give it an extra push with a boosted post to reach a larger, targeted audience without needing a full campaign setup.
Carousel Ads
Carousel ads allow multiple images or videos in a single ad, each with its own link. Perfect for highlighting multiple products, telling a story, or demonstrating a step-by-step process.
Instant Experiences Ads
Imagine exploring a brand without leaving Facebook. These interactive, fast-loading ads work great for storytelling and product launches.
Messenger Ads
Appear right in users’ Messenger inboxes, making it easy for potential customers to reach out and connect with your brand instantly.
Page Like Ads
Increase your brand’s followers with Page Like ads. These ads encourage users to like your page, helping you build a stronger online presence.
Website Visitors Ads
Want more people on your website? Website visitor ads direct potential customers straight to your landing pages, blog posts, or online store.
Stories Ads
Stories ads offer a full-screen experience that feels organic. Add music, stickers, or filters to make your brand more relatable and fun.
Retargeting Ads
Reach users who have interacted with your website but didn’t make a purchase. Retargeting ads remind them of what they left behind, nudging them to take action.
Why Website Pandas
What makes us different
3.8×
Avg. ROAS
Return on ad spend across Meta-managed accounts.
98%
Retention
Clients stay because the numbers keep climbing, quarter after quarter.
100%
You own it
Your accounts, data and history stay yours — no hostage situations.
15+
Years
A decade and a half of category-tested playbooks across 500+ brands.
100+
Projects a year
Shipped across web, commerce, apps and campaigns.
48h
Response
Senior strategists — not junior account reps — reply within 48 hours.
“Meta’s targeting is powerful, but results live and die on creative and testing. We obsess over both — so your budget comes back as revenue, not just reach.”
Ankur Goyal ✔ Verified
Founder & CEO, Website Pandas
How we work
How We Make Facebook Ads Work for You?
Unlocking Growth with Strategy, Creativity, & Precision
1
Deep Dive into Your Brand & Audience
Before launching a single ad, we analyze your brand, target audience, and competitors. Understanding who you’re speaking to ensures we craft campaigns that truly connect and convert.
2
Crafting Irresistible Ad Creatives
Eye-catching visuals and scroll-stopping copy are the heart of Facebook Ads. We create compelling, data-backed content that grabs attention and drives action.
3
Creating Campaigns That Work
Our campaigns are designed for maximum impact. From defining objectives to targeting and bidding, we optimize your campaigns for performance and make every dollar work hard for your growth.
4
Retargeting for More Conversions
Most people simply look around on their first visit and might need a small nudge to take action. We use tailored messaging and precision retargeting to bring them back and avoid lost opportunities.
5
Optimization & Testing
Launch and forget is not the way we work. We keep track of all your ads, meticulously analyzing every click, view, and conversion. These insights help us refine your ads for better performance.
6
Transparent Reporting
Not all clients understand the technical side of results, so our reports speak your language. We break down complex data into easy-to-understand reports so you know what’s working and what’s not.
No black boxes
What you get every month
Your retainer made tangible — exactly what lands on your account.
Campaign strategy
A full-funnel Meta plan.
Audience targeting
Layered, tested audiences.
Ad creative
Native creative for every placement.
A/B testing
Systematic creative & audience testing.
Landing page guidance
Conversion-focused recommendations.
Optimisation & reporting
Continuous tuning, transparent reports.
Retargeting
Re-engagement of warm audiences.
You own your account
Full ownership and access.
Monthly strategy call
A senior strategist walks you through results and the plan ahead.
Real results, real clients
Results that speak for themselves
A few of our favourite turnarounds — every number tied to a real campaign.
260%
Visibility increase
B2B explosive growth
From stagnant to soaring — $6M in pipeline influenced.
Read case study →320%
Organic traffic
Travel agency’s rise
SEO prominence in a competitive niche, 650+ keywords ranked.
Read case study →Scale your Meta ads profitably
Get a free audit and a plan to turn Facebook & Instagram into a growth channel.
Trusted by 500+ growing brands across every industry
What our clients say
Trusted by founders & CMOs
★★★★★
“They saved us money while consistently boosting our leads — the most transparent agency we’ve worked with.”
Mike JohnsonMarketing Director
★★★★★
“Responsive, accountable, and genuinely focused on our ROI. Exactly what you want from a partner.”
Shane SmithBusiness Owner
★★★★★
“Six years partnered and counting. They keep us at the top of web searches and treat our business like their own.”
Matt McVickerFounder & CEO
★★★★★
“Their strategy drove exponential growth for us. We couldn’t recommend them more highly.”
Sarah WalkereCommerce Lead
Why an agency — and why us
DIY vs. a typical agency vs. us
| In-house / DIY | Typical agency | Website Pandas | |
|---|---|---|---|
| Dedicated senior account manager | ✕ | Often junior | ✓ |
| Certified specialists across channels | Stretched thin | Some | ✓ |
| Growth measured in revenue, not vanity metrics | ✕ | Rarely | ✓ |
| Live dashboard + transparent reporting | Manual | Delayed | ✓ |
| Transparent pricing & no long lock-in | — | ✕ | ✓ |
| You own your accounts & data | ✓ | Sometimes | ✓ |
How we work together
What every engagement includes
No black boxes and no lock-in — just senior people, a clear plan, and full ownership for you.
Every Facebook Advertising engagement
- ✓ Dedicated senior strategist on your account
- ✓ A custom strategy built around your goals
- ✓ Live dashboard + transparent monthly reporting
- ✓ Continuous, revenue-focused optimisation
- ✓ No long-term lock-in — we earn your business
- ✓ You own all accounts, data & work
We start with a free audit and a clear plan — you only move forward if the opportunity is real.
★★★★★
4.9/5
Rated by 200+ clients
- ✓ 500+ brands scaled
- ✓ $300M+ revenue driven
- ✓ 15+ years of expertise
- ✓ Free audit before you commit
Free tool
Calculate your ROI
Enter your numbers for a quick projection. Our free audit models the real thing on your account.
$20,000
Projected monthly revenue
$12,000
Est. gross profit
$7,000
Net of ad spend
Industry playbooks
Built for your industry
Fifteen years of category data means we start with what already converts in your space.
eCommerce
Shopping, PMax & feed-driven revenue.
Healthcare
Compliant, high-intent acquisition.
Real Estate
Local lead-gen for agents & developers.
Law Firms
High-value case lead generation.
Restaurants
Orders, reservations & footfall.
Construction
Qualified project & B2B leads.
Chiropractors
New-patient bookings on autopilot.
View all industries
See every sector we serve →
Local expertise
Dedicated teams by city
Ready to make your marketing pay for itself?
Claim your free audit and we’ll map the fastest path to profitable growth.
Questions, answered
Facebook Advertising FAQs
What does a Facebook ads agency do? +
We handle Meta advertising end to end — strategy, audience building, creative, A/B testing, conversion tracking and optimisation across Facebook and Instagram.
How much should I spend on Facebook ads? +
Ad spend is separate from management and depends on your goals. We’ll recommend the right management scope, and a realistic budget, in your free audit.
Do you create the ad creative? +
Yes — we produce native creative for Feed, Stories and Reels, and test variations to find winners.
How is success measured? +
By outcomes — cost per lead, return on ad spend and revenue — reported transparently on a live dashboard.
Will I own my ad account? +
Yes, always. We build in your Business Manager and you keep full ownership.
How soon will I see results? +
Meta ads can drive results quickly; efficiency typically improves over the first 30–60 days as testing identifies winners.
From the studio
View all ↗
Latest insights
Low-risk by design
Starting with us is easy
No upfront risk and no long contracts — just senior people accountable to your results from day one.
Free audit firstSee the opportunity before you commit.
No long contractsMonth to month — we earn it.
You own your accountsYour data and history, always.
48-hour responseSenior strategists, fast.
Get in touch
Get your free Facebook Advertising audit
Tell us where you want to grow. We’ll respond within 48 hours with a clear, no-pressure plan.
Why teams choose us
Accountable to your growth.
Certified specialists, transparent reporting, and a relentless focus on the metrics that move your business.
- ✓ Certified Google & Meta specialists
- ✓ Live reporting & full transparency
- ✓ 500+ brands scaled, $300M+ driven
- ✓ Free audit first — no long-term lock-in