Studies reveal that the number of mobile users have surpassed desktop users (about 52%), with the number growing each day!
Moreover, mobile users spend 86% of their time on apps and 14% on websites. 70% of mobile searches get followed up by an action in less than an hour! Yet another strong reason for any business to have a mobile app- in order to reach out to potential, as well as the existing customers.
Consequently, businesses have realized the need to utilize mobile platforms for potential customers. With personalized user experience and operational efficiency, along with other exclusive features, mobile apps offer much higher conversions!
Offering Personalized User Experience ensures customized communication with existing and new users based on tracking their location, personal interests, behavior, usage pattern, and all of that…
More refined the personalization is, better gets the User Experience with a higher possibility of comeback, obviously!
Mobile app enables users to set up their location and preferences during the installation. Based on which, the user gets customized results, custom recommendations and updates regularly- hence, a delightful experience. It not only saves a lot of time but also results in better conversion rates.
Mobile Apps, unlike websites, don’t rely on browser specific compatibility; they can be based on gestures like tap, swipe, drag, pinch, hold, etc.
As an advertisement tool, emails are losing out on click and open rates drastically. Seemingly, mobile app updates & notifications are replacing them effectively.
Also, a mobile app may offer basic content and functionality to users even being offline.
They are of two types of notifications: push and in-app. In-app notifications can only be received when users open the app. Push notifications are received regardless of any activity on the device; with click-through rates over 40%.
The device features like- camera, contacts, GPS, call log, etc. can be utilized by a mobile app for better the user experience interactive by effectively facilitating the task a user performs on the app and thus, better conversion rates.
Being distinct from a website, it offers a new branding style for users to experience, different from the regular one. The app-icon itself acts like a brand advertisement.
Besides customizing the appearance, it may also serve as a tool to promote an event, a sub-brand, or a product launching.
Big businesses can certainly afford to employ both- websites and mobile apps; small businesses, however, may need to choose one of them depending on budget, usability, business goals and the class of audience served. Keeping in view the facts above, undoubtedly a mobile app it a necessity- a priority indeed!
Our experts can help you stay competitive, with:<br/>
With umpteen number of user across the globe, iPhone app development not only delivers a universal brand promotion but also acts as a strong online marketing tool. By widening your exposure to the niche market, it promises timely brand recognition by using a strategic approach and expert market analysis.
A custom design with flexible framework development entitles you full command on the app, along with a better personalized User Experience.
We incorporate the latest tools – JSON, XCODE, iOS SDK, iOS VIRTAUL MACHINE, iOS SIMUATORS, iOS Devices.
The high end sophisticated features of an iPad certainly demand for a unique app interface to offer an amazing experience to the users. The Objective C coding proves to be phenomena for any iPad application. The existing apps from iPhone, web and game applications can also be ported to develop into websites compatible with iPads. Our expert develops deploy the latest iOS and SDK to offer you an up-to-date application across any vertical including- educational, financial, social networking, multimedia, gaming, travel, etc.
Android apps find an increasingly huge demand due to the fact that Android is still the most widely used and the fastest growing mobile platform.
To help you stay ahead of the competition, we develop apps based on the latest framework- Dojo Mobile, Phonegap, SenchaTouch2, jQuery Mobile, Appcelerator, xamarin, Titanium SDK.
Moreover, we ensure the most recent tools and technologies- Advance Java, , Android SDK, Android Emulator, Eclipse, OpenGL graphics, security architecture, sqlite3, location based APIs, Wi-Fi APIs, Media APIs etc.
With the Smartphone usage going insanely viral, everything needs to be just a tap away! There’s an increasing demand of mobile app development across all the fields- education, entertainment, finance, weather, GPS tracking, social media, multi-media, travel, food etc. Keeping in view the specific needs, we get you covered with the latest trends & technologies to deliver global applications for all Operating Systems- from Android to Windows!
Our experts can help you stay competitive, with native and hybrid platforms including: