Product & Collection Set-up Made Easy With Shopify Experts

When setting up a Shopify store, there is a great deal of jargon to decode and learn. Two of that you need to know are Shopify Products and Collection.

You are running an online store intended to sell things. Well-organized products, tagged under relevant categories, and easy to find are fundamental for the success of any ecommerce business. You want it to be simple and easy to use for customers. Your customers should be able to find and buy things on your Shopify site with less to no effort.

 

Product & Collection Set-up Made Easy With Shopify Experts

 

Your customers are doing much more than just stopping on your site. Therefore, you need to make it a breeze for your visitors to peruse and navigate other products listed on your site.

Along these lines, we must explore ways to organize your products and understand the difference between products and collections.

Understanding Shopify Products and Collection

These two terms may appear to be very comparative, yet they are two different things. You can use them to improve user experience and give your customers more than just an online shop overloaded and scattered with products.

Products

Contingent upon your business and niche, your products may be physical items, digital products, or services. When you add a product to your Shopify store, you enter its details, SKU, benefits, and so forth as well as related images. You would then keep updating or adding your product or variants from your Shopify Products Admin Section.

You then allocate a Product Type. Each determines the group it belongs to, for example, apparel, footwear, accessories, and so forth. A product can be only one type and yet be part of different collections.

Collection

A group of products that are categorized to help customers discover them with ease is a Collection. You can group them by relevance, price, colors, occasional events, themes, and special offers, or anything you like.

A collection could be a page with an image display of the product on your Shopify storefront. Visitors can navigate to the product page by clicking on the particular image. You can likewise add links in your route menu to your collections to make them easy to discover. You can view and refresh the collections section on the Shopify Collections Admin page.

Now that we know the difference between products and collections, we can jump ahead and understand how merchants could use these collections for maximum benefit.

Automated and Manual Collections

There are two distinct kinds of collections that you can make for your Shopify store.

Automated: Will add matching or related products into the relevant collections automatically. It uses the Selection Conditions that points out which products would be added to the specificcollection automatically.

You can utilize something to the tune of sixty conditions for every collection. You can decide whether a product meets all conditions and be part of a collection, or only some of them apply.

 

Shopify add Product to Collection

 

When you add another product to your store that matches a few or all the conditions, that product would be added to the collection automatically. Simple as it is!

Manual: Will incorporate the specific products that you have independently chosen. They require more work to update and maintain, yet they account for a more close-to-home and personalized touch. These work incredibly well for occasional or one-off deal offers, as you can set up a small manual collection and remove it when the occasion is over.

Which one is better?

Numerous Shopify owners prefer the automated over the manual collection since it saves time. After you have set it up, all of the other ongoing activities roll out on their own each time you update or add a product.

You cannot remove products from an automated feature once they are in there. That is except if you change the conditions or alter the product so it no longer fits the conditions.

Benefits of Automated Collection in Shopify

So you’ve experienced the tedious (and now and then brain desensitizing) cycle of adding your products to Shopify. Now you need to add these products to collections such that it makes it simple for your customers to discover them and buy them.

You can add products to more than one collection (and we typically do).

With automated collections, the error of not adding a new product to a collection is decreased, meaning your customers will be able to discover your product to buy it.

Benefits of Manual Collection in Shopify

Manual collections allow you to add products that you want to feature on your storefront homepage.

How to add products to a manual collection in Shopify?

  • Visit Products > Collections > Create Collection.
  • Add a Title and Description
  • Choose ‘Manual’ under Collection type
  • Click on ‘Save’

Use the search function to look up products that you would like to add to the manual collection, select these products and click ‘Add’.

Repeat the process until all your products have been added to the manual collection.

How to add products to an automated collection in Shopify?

Automated collections offer many options to group similar products.

  • Visit Products > Collections > Create Collection .
  • Add a Title and Description
  • Choose ‘Automated’ under Collection type
  • Click on ‘Save’

You can choose products in a collection to match all or any conditions. You can add products to the collection based on the Product title, type, vendor, price, price, tag, weight, inventory stock, compare at price, and product variant’s title.

How to add a Sale or Clearance Collection in Shopify?

  • Visit Products > All products
  • Tock products that you want to tag on the products screen
  • Visit Actions > Add tags
  • Add the ‘Sale’ or ‘Clearance’ tag to products
  • Click ‘Apply Changes’

How to choose ‘Clearance’ or ‘Sale’ from Product tags?

  • Visit Products > Collections > Create Collection
  • Add a Title and Description
  • Choose ‘Automated’ under Collection type
  • Choose;
    • “Product must match all conditions” under conditions
    • “Product tag is equal to Clearance”
    • “Inventory stock is greater than 0”
  • Click ‘Save’

When you add the inventory stock condition, the clearance products that sell out automatically disappear from the collection. Customers can view a sales collection without having to wade through all the products that are no longer available.

How to add a Brand Collection in Shopify?

You can offer an option for your customers to purchase by brand using an automated collection.

  • Visit Products > Collections > Create Collection.
  • Add a Title and Description
  • Choose ‘Automated’ under Collection type
  • Choose “Product vendor is equal to (and choose the brand name from dropdown list) under conditions

How to add a Collection to a Menu/ Submenu in Shopify?

After creating the desired collections, you need to add them to your menu or submenu so that your customers can find your products easily.

  • Visit Online Store > Navigation
  • Choose the menu you would like to add the collection to
  • Click the ‘Add menu’ item to add a collection to the menu directly
  • Add “SALE”
  • Click in the Link cell and choose ‘Collections’ (from the options, choose the collection you want to link to the menu)

To add a collection to a submenu;

  • First, add the menu item (e.g. “SHOP BY BRAND”)
  • Add a # in the Link cell to ensure the link does not take you anywhere. This works for customers who are browsing online from a phone.
  • Click the ‘Add Menu’ item.
  • Add “The Best Brand”
  • Click in the Link cell and choose ‘Collections’ (from the options, choose the collection you want to link to the menu)
  • Go back to the menu screen
  • Click on the new submenu item and drag and drop this item under the menu item
  • Drag the submenu item under the menu item

While the process may look easy, it takes time and effort to have to do this for thousands of products. Your time is precious and must be put to good use. We step in to take this load off your shoulders.

Why choose Website Pandas for setting up Products and Collections in Shopify?

1. Saves time

Instead of spending a large part of your time setting up products and collections and other marketing activities, you can hire us. Moreover, as experts, we provide assured results.

2. Quality work

With our Shopify experts, you can be sure of quality work. We will help you achieve the results you were looking for from your Shopify store.

3. Ongoing products and collection maintenance for a dynamic Shopify store

With our Shopify experts, you can put worry and stress in the backburner. We will add and update your product listings and collections on an ongoing basis so that you can focus on building and expanding your business.

It is cost-effective

The service fee of a Shopify Agency is more affordable than keeping a full-time in-house employee. You pay only for the Shopify products and collection set-up services you use. It is as simple as that.

You get a team of experts working on your Shopify store, giving it a professional look and appeal, and one that will crank up those sales in no time.

There is no need to struggle with your Shopify products and collections set-up?

Get in touch with us for our Shopify support packages today!